By Bill Faucett.
Titled Prospect Research for Fundraisers: The Essential Handbook, and co-written with Helen Brown, it is part of the comprehensive and highly-regarded Wiley/AFP Fund Development book series. The book is filled with examples, case studies, interviews, and stories. In fact, AFP Suncoast Chapter members, Debbie Sokolov and Jim Williams are among those quoted. Other AFP Floridians in the book are Sue Seiter, Carol Butera, Suzanne Nixon and Laura Breeze.
Written especially for front-line fundraisers, Prospect Research for Fundraisers presents a practical understanding of prospect research, prospect management, and fundraising analytics, demonstrating how research can be used to raise more money. This unique book is structured around the fundraising cycle and illustrates myriad current and ever-changing prospect research tools and techniques available to boost an organization’s fundraising effectiveness.
There are lots of ways for you to become engaged in the topic and in Jen’s book. Be sure to visit the companion website www.Research4Fundraisers.com or purchase your copy online from Amazon or Barnes and Noble. And if you are attending one of the following conferences, stop by and say hello to Jen:
- AFP International Conference on Fundraising, San Diego CA, April 8-9, 2013
- Ohio Prospect Research Network Conference, Columbus OH, May 2-3, 2013
- Planet Philanthropy, Sarasota FL, June 10-11, 2013
She’ll be speaking, selling books, autographing them, and making the AFP Suncoast Chapter proud!